Senior Business Development Manager, GCR
Job title: Senior Business Development Manager, GCR
Reporting to: Managing Director, GCR
Based: Shenzhen (shared office, remote)
About TEAM LEWIS
We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award-winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.
At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world.
You can read more about TEAM LEWIS Foundation at https://www.teamlewis.com/impact/
Purpose of the role
As we grow out our team in the Greater China region, we are looking for a driven and independent professional to help grow our portfolio. The Senior Business Development Manager owns and grows client relationships for Southern China. They are responsible for finding new clients, attending networking events and supporting with the marketing of the GCR proposition. They will be able to forge strong relationships with clients; understanding their expectations and ensuring the client is kept fully up to date with critical activity on the account. Strong at account execution, the Senior Business Development Manager takes the lead in maintaining key media relationships on behalf of all clients, leads outreach for campaigns and oversees the integration of social media activity into campaigns.
Key responsibilities and tasks
New Business
- Ability to drive new leads and lean into network to open discussions and opportunities for the business
- Experience supporting the new business process, working in collaboration with the GCR sales team leaders to play a crucial role in selling TEAM LEWIS credentials throughout the tender process
- Writes and compiles compelling credentials, responding to RFI and RFP documents (within deadline) with the aim of securing pitch opportunities
Client Management
- Oversees and maintains a consultative relationship with the client, acting as a contact and partner for all marketing and communications services
- Works closely with the client to regularly review account performance, identifying and communicating opportunities for additional PR, marketing and digital tools and services
- Works with the management team to ensure account profitability and effective budgeting
Media Relations
- Oversees all media relations activity on behalf of the client, maintaining key media contacts for campaigns and projects
- Builds, maintains and develops robust relationships with journalists, bloggers, influencers and analysts across national, trade and vertical media channels
- Utilises network to create and maximise client coverage, advising on potential opportunities
Content
- Oversees and provides content creation for campaigns and projects including press releases, articles, blog entries, and other written material
- Drafts - and oversees the drafting of - a broad range of written materials including biographies, briefing documents, media alerts, soundbites, Q&As, backgrounders and boilerplates, ensuring a consistent level of high-quality content
- Works with content experts to drive the improvement of own and others knowledge of impactful techniques and writing styles
Digital / Social Media
- Uses social media platforms (both within and outside of China) to expand own network, understand what’s on the pulse of culture, and positively impact client results
- Uses social media and proactively explores new tools, solutions and processes to continuously evolve and optimise client integrated campaigns
- Provides social media insight as well as execution and management of related digital activity
About You
- Relevant experience of working in a B2B, corporate, consumer or digital communications agency environment at an Account Manager or Senior Account Manager level
- Highly commercial and results driven, with a proven track record of commercially impacting a business via lead generation and strategic client consultancy
- Bilingual in English and Chinese
- Strong project management skills with an ability to plan and prioritise
- Considered, creative, assertive and influential; with the skills and aptitude to successfully secure and nurture new clients
This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.
TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.
- Department
- Sales and Marketing
- Role
- New Business
- Locations
- Shenzhen
- Remote status
- Hybrid
About TEAM LEWIS
TEAM LEWIS is a global marketing agency that has grown from start-up to multi-national in a little over two decades. Its success is due to a combination of factors: talented creatives delivering award winning campaigns; expanding client relationships into new markets or services and its independence from outside investors. The agency, its people and client campaigns have won many awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.
Senior Business Development Manager, GCR
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